Grupo Planeta

Wreck This Journal

Technology

Virtual Reality

Year

2018

Industry

Marketing and Advertising

We brought the iconic book Wreck This Journal into the digital realm with a Virtual Reality experience that turns its irreverent activities into interactive challenges.

Users dive into immersive environments designed for tearing, painting, throwing, scribbling, and experimenting without limits. Every action comes to life in a captivating setting where creativity, chaos, and exploration take center stage.

An immersive reinterpretation of the book that invites you to unleash your imagination and play with the rules… or better yet, break them.

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