Warner Bros. Discovery

Chespirito

Technology

Augmented Reality

Year

2025

Industry

Marketing and Advertising

¡It wasn’t meant to be but it happened…And just like that, without meaning to this activation turned into an unforgettable moment.

Side by side with Warner Bros, we created an interactive experience where kids and adults could bond with the world of Chespirito.

An iconic barrel, interactive screens, and an augmented reality filter that turned you into none other than the Chavo del 8 himself.

This activity reminded us that when technology merges with people’s hearts, the immersive experiences turn out to be truly unforgettable.

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