GAM City Hall

COVID-19 Prevention

Technology

AR Filters
Augmented Reality

Year

2023

Industry

Education

During the pandemic, clear and empathetic communication was essential. That’s why we created a series of Instagram filters that teach, in an interactive way, how to take care of ourselves daily from proper handwashing to correct mask usage and the importance of maintaining social distance.

With this experience, we aimed to deliver information naturally to people, right where they spend the most time: on social media. Because prevention can also be simple, visual, and part of the digital routine.

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